ABOUT THE FOUNDER
Daria Burke is a marketing and brand strategist, speaker, lecturer and writer. Her passion for women in business leadership inspired her to pursue a full-time career dedicated to influencing and empowering the next generation of black female business leaders. In 2012, Daria created Black MBA Women, the first diversified media platform that delivers content, community and career development events for black women from top-tier business schools. Black MBA Women has earned features in Black Enterprise, Lucky Magazine and the Philadelphia Tribune.
Daria was one of the 10 founding members of Rent the Runway, an online fashion start-up, where she led Consumer Insights, Marketing Partnerships and Designer Relations, resulting in the launch of two new revenue streams for the company.
Most recently, Daria served as the Director of Makeup Marketing for the Estée Lauder brand where she led strategy, budget, market plan development and new product launches for the $300MM makeup category in North America (U.S., Canada and Puerto Rico). She also has worked in brand management at L’Oreal USA on the Lancôme and Yves Saint Laurent Beaute brands, developing and implementing strategic brand positioning of the makeup and fragrance categories.
Daria is frequently invited to speak to undergraduate and MBA students and corporate clients on leadership, professional branding, career development, entrepreneurship, marketing, brand management and MBA recruiting in the fashion and beauty industries. She speaks regularly at Harvard, Columbia, Brown, and New York Universities and has served as a guest lecturer in the Stern MBA Luxury Marketing course. She is also a contributing writer for Huffington Post, Black Enterprise and Levo League.
Daria earned her MBA from the Stern School of Business at New York University, where she specialized in Marketing and Strategy. At Stern Ms. Burke was Co-President of the Luxury and Retail Club, initiating the launch of the Stern Luxury Marketing specialization. She was awarded a Stern School Service Award and was a President’s Service Award nominee. Daria received a Bachelor of Arts in English Literature from the University of Michigan.
Daria sits on the Stern Alumni Council and serves as Chair of the Association of Hispanic and Black Business Students (AHBBS) Alumni Group. She is also a founding director of Au Baby, a new non-profit that inspires, educates, raises funds and general awareness for breastfeeding.
SELECT SPEAKING ENGAGEMENTS
Harvard Undergraduate Women Intercollegiate Business Convention
Columbia Business School 31st Annual Black Business Students’ Association Conference
Step Up Women’s Network Pathways to Professions Workshop
Brown University Women in Business Career Conversation
MBA Focus Connections Conference – Keynote
Harvard Business School Summer Venture in Management Program – Keynote
Forte Foundation MBA Women’s Leadership Conference
Texas Christian University Neeley School of Business
AXA Advisors 2013 African American Summit Keynote: Innovation in Entrepreneurship
Northwestern University Kellogg School of Management 2013 Black Management Association Conference: Finding Your Niche – Techniques for a Successful Entrepreneur